the retail program

Wilder Supply Co delivers elevated retail collections for outdoor businesses without the risks of traditional wholesale merchandise programs. 

Our monthly drop model is designed for high sell-through, curated quality, and predictable costs, all backed by strict sustainability standards.

• Limited-edition monthly drops that drive demand
• Curated, quality-first products guests actually want
• Proprietary custom designs with rotating colors each month
• Eco-friendly products that meet strict brand standards
• Smaller monthly quantities with volume-level pricing

Wilder Supply Co is a merchandise supplier for campgrounds, glamping resorts, ski lodges, state parks, nature centers, adventure outfits, regional zoos, and more.

Each month, we deliver one limited-edition merchandise collection featuring rotating designs and on-trend color palettes. Shirt-based apparel such as t-shirts, sweatshirts, hoodies, and crewnecks are custom-designed monthly and co-branded with your property name. All other merchandise is branded under Wilder Supply Co to maintain broad appeal and strong margins.

All products are eco-friendly, ethically sourced, and designed to sell through quickly without excess inventory.

Partners select a 3 to 12 month supply term and monthly product quantities based on demand + seasonality. From there, everything runs automatically.

Each month, Wilder creates new proprietary designs, produces the collection, and ships directly to your location. Automatic billing occurs monthly for the duration of your selected term, eliminating reorders, forecasting, and inventory stress.

The result is a simple, predictable retail program built for outdoor businesses to create a thriving ancillary revenue stream.